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National headlines can make the market feel like one big story, but owners make decisions based on what's happening in their own street, suburb and price bracket, and they look to a familiar local agent for clear local context. That's especially true in regional centres, where the national numbers often don't match the reality on the ground. Now is the time to stay visible: do more letterbox drops, talk to more people and show up at more local networking events. Build a simple, consistent rhythm of sharing local knowledge, staying in touch with vendors, looking after past clients and being seen in the community, so that when the market rebounds you're already known, trusted and ready with your funnel full.
"Everything you want is hidden behind consistency."
— Marty Fox
Featured Strategy · November 2026
Be the Local Voice: Prospecting With Purpose
Visit the feature strategy here →
Turn broad market noise into something useful. Share what is listing, selling and what buyers are asking in your own streets, and stay present enough to notice the small changes that start a conversation.
Learn more about Market Reports →A steady rhythm of honest updates — buyer feedback, local results, next steps and inspection invitations to nearby homes — keeps vendors informed when campaigns run longer.
Learn more about Letterbox Drops →
Past vendors, buyers who did not buy, referrers and previous purchasers stay part of your network. Anniversaries, thank-yous and personal notes matter — sometimes thank you should simply mean thank you.
Learn more about the Care Program →Grow your Sphere of Influence with regular coffees and lunches alongside accountants, brokers, conveyancers, solicitors and trades — so you become a familiar local presence, not an occasional name.
Learn more about Networking →
A Great Read — Jeb Blount
Fanatical Prospecting
This is a useful reminder that steady daily prospecting usually does more than the odd burst of motivation. Jeb Blount keeps bringing it back to the basics: protect your Golden Hours, use a mix of channels, know your numbers and build a steadier stream of listing conversations.
Find the book →
A Great Watch — Mat Steinwede · YouTube
Tracey Dixon — The Queen of Real Estate
This interview is a warm look at long-term area ownership, built on doing the basics consistently. Tracey Dixon talks with Mat Steinwede about preparing properly for every appraisal, following up the same day and prospecting by sharing useful local information, not just asking for the listing.
Watch the video →
One printed and digital Property Guide your entire team can use across listing presentations, open homes, buyer nurturing, and every client conversation — maximising the return on a single asset.
Read the Strategy →
Local statistics and updates that help owners understand what is happening in their own sub-market.
Go to Market ReportsPrint and eMagazine formats for sharing local listings, advice and market context.
Go to Property GuidesRepeated local visibility that keeps your name familiar in the streets you work.
Go to Letterbox DropsCampaign milestone cards and results that show your activity in the local market.
Go to Results DropsThank-yous, anniversaries, birthdays and personal notes that keep relationships warm.
Go to Greeting CardsTargeted notes and appraisal prompts for the streets and homes you want to speak with.
Go to Letterbox DropsDoor-to-door visibility for open homes, farming areas and local prospecting.
Go to Letterbox DropsGet new resources, marketing ideas and product updates delivered straight to your inbox. We won't overload you — just the good stuff.
View the strategy that suits what you're looking for. If you're not sure what you're looking for, then reach out directly and we'll point you in the right direction.
It's better to be doing something consistently, than trying to cover everything and not getting anything done.
Practical ideas and ready-to-use tools for staying visible and productive when buyers are quieter and vendors are hesitating.
Read the Strategy →Products that support this strategy
Letterbox Drops Fridge Magnets Property Brochures Property MagazinesProperty brochures, Just Listed cards and campaign materials are how buyers, vendors and future sellers form their first impression of you. Here's how to make sure that impression works in your favour.
Read the Strategy →Products that support this strategy
Property Brochures Property Guides Just Listed & Sold Letterbox Drops
A step-by-step strategy for building lasting client relationships through education — turning today's vendors and buyers into tomorrow's repeat clients and referrers.
Read the Strategy →Products that support this strategy
Property Guides & Magazines Letterbox Drops Market Reports Greeting CardsOne printed and digital Property Guide your entire team can use across listing presentations, open homes, buyer nurturing, and every client conversation — maximising the return on a single asset.
Read the Strategy →Products that support this strategy
Property Guides Property Brochures Letterbox Drops Fridge Magnets
A practical prospecting rhythm for sharing local knowledge, staying in touch with vendors, looking after past clients and being seen in your community — with Letterbox Drops, Property Guides, Greeting Cards and Market Reports.
Read the Strategy →
Why consistent letterbox drops keep you visible in a defined area, even when the market feels quieter.
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How the people who know you, trust you and feel comfortable recommending you become one of your most valuable assets.
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Practical ways to show up, start conversations and stay memorable — so your Sphere of Influence keeps working between campaigns.
Read MoreApart from our general artwork and agent support services, our concierge service is designed to assist real estate agents who do not have an in-house marketing team, or need support while someone is away. Our team can create the items such as drops, brochures and magazines in the Myrealestate express platform, proof and approve them for you.
Reach out for Pricing today!
October 2026 — Previous Newsletter
Spring gives real estate agents a natural reason to get moving. Reconnect with your market, educate vendors, nurture buyers and build fresh local visibility.
Share timely information before a homeowner asks for an appraisal — seasonal selling reasons, kerb appeal prompts and clear next steps across market updates, letterbox drops and vendor conversations.
Read the Strategy →Get back in front of past clients, appraisal leads, referral partners and local contacts. A short in-person conversation can build more trust than dozens of online messages.
Build Your Sphere of Influence →A small number of letterbox drops done consistently beats a hit-and-forget approach. Pair them with market updates, agent profile books and property guides.
Explore Letterbox Drops →A Spring marketing strategy to reconnect with your market, educate vendors, nurture buyers and build fresh local visibility.
Read the Strategy →September 2026 — Previous Newsletter
Spring gives real estate agents a natural reason to get moving. Reconnect with your market, educate vendors, nurture buyers and build fresh local visibility.
Share timely information before a homeowner asks for an appraisal — seasonal selling reasons, kerb appeal prompts and clear next steps across market updates, letterbox drops and vendor conversations.
Read the Strategy →Get back in front of past clients, appraisal leads, referral partners and local contacts. A short in-person conversation can build more trust than dozens of online messages.
Build Your Sphere of Influence →A small number of letterbox drops done consistently beats a hit-and-forget approach. Pair them with market updates, agent profile books and property guides.
Explore Letterbox Drops →A Spring marketing strategy to reconnect with your market, educate vendors, nurture buyers and build fresh local visibility.
Read the Strategy →August 2026 — Previous Newsletter
Unify every touchpoint with one asset — your Property Guide. Treat it as a whole-team tool across print and eMagazine to nurture buyers, educate vendors, strengthen listing presentations and fuel your social/email calendar.
From listing presentations and buyer follow-up to vendor education and social media — one guide can support almost every client conversation.
Explore Property Magazines →A professionally produced Property Guide with a reusable content library saves time and keeps your whole team consistent.
Explore Our Platform →Printed guides create the first connection; interactive eMagazines extend the conversation with QR codes and measurable engagement.
Learn more →One printed and digital Property Guide your entire team can use across presentations, open homes and buyer nurturing.
Read the Strategy →July 2026 — Previous Newsletter
In a changing market the focus this month has to be Educating Vendors and Nurturing buyers better. Buyers are often a forgotten segment of your market and all buyers usually become sellers again in the future. The transaction does not finish when a buyer walks out the door or a vendor's property sells. Every buyer, vendor, past client and enquiry is part of an agent's future network.
Stay front of mind with buyers using a monthly property guide newsletter — every buyer could be a future seller, or know one.
Explore Property Magazines →Keep vendors informed with consistent market reports, Just Listed and Just Sold drops so they can see what the market is doing.
Go to Just Listed & Just Sold →Be the advisor who keeps clients informed long after the transaction — lasting relationships are how you build your brand.
Read about building your sphere of influence →A step-by-step strategy for building lasting client relationships through education — turning today's vendors and buyers into tomorrow's referrers.
Read the Strategy →June 2026 — Previous Newsletter
This month we're focused on something that separates the agents people remember from the ones they forget — the quality and consistency of your campaign materials. Whether you're listing a family home or a prestige property, the standard of what you put in front of buyers and vendors says everything about who you are. We've put together a new strategy to help you lift that standard, along with some ready-to-use resources to make it easier to action.
An opportunity often missed. A buyer today is tomorrow's Vendor. Staying connected with buyers doesn't have to be complicated or expensive.
Read more about that here →When people feel uncertain, they just want to know what's going on. Keep your communication consistent.
Read more about these here →A growing library of practical marketing strategies for agents. Each fortnight we add a new strategy with ready-to-use resources including email templates, social post ideas and a planning calendar.
Professional campaign materials aren't a nice-to-have; they're how you demonstrate your standard before a vendor even meets you.
Read the Strategy here →May 2026 — Previous Newsletter
Here we are, almost the end of Autumn. We hope May has been a good one for you so far.
It's been a busy few months on our end and we wanted to share a few updates and some resources we think you'll genuinely find useful. Whether things are flying along or you're navigating a quieter patch, there's plenty going on at My Real Estate Express to help you keep moving.
BONUS OFFER: Free Social Media Tiles with Letterbox Drop designs
Property brochures, guides and eMagazines now include full engagement tracking and page-level analytics. Admins can give agents access to a special statistics link.
Explore the Platform →Full platform concierge support for offices without in-house marketing teams, or needing cover while someone is away.
Learn About Our Services →A growing library of practical marketing strategies. New strategies added fortnightly with email templates, social post ideas and planning calendars.
Read Our First Strategy →Custom design for agency rebranding, profile books, pre-appraisal booklets, letterbox drop artwork and print-ready materials. Standard hourly rates apply.
View Supporting Services →
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